How Does Design Solve Business Problems?

Design for business.

Join Alex White, Professor and Chair, Master of Professional Studies, Design Management at University of Bridgeport's Shintaro Akatsu School of Design for a panel discussion on how design solves business problems and addresses business challenges.


Noah Lapine, President of Lapine
"Brand Performance From Every Angle"

Kyle McClure, CD of Rhone Clothing
"Rhone Is Premium Activewear Engineered For Men"

Jennifer Tombaugh, President of Tauck
"How You See The World Matters"

Jeff Kapec, EVP of Tanaka Kapec Design Group
"Strategic Product Development + Industrial Design"

Lino Ribolla, ECD Managing Director of Primacy
"Digital Agency Services: Technology, Creative Design, Marketing"

Louise Wolf Ferencz, Master Planning Director of Pepperidge Farm
"We Are Bakers"


AIGA Connecticut Members: Free
AIGA Brand Central Members: Free
Students: Free
Others: $10 at the door

Please pre-register for this event to ensure that we have an accurate headcount.

Additional Information

Refreshments will be provided by the Shintaro Akatsu School of Design.

This event is hosted in collaboration with AIGA Brand Central and the Shintaro Akatsu School of Design.

When & Where
Tue, Nov 30, -0001